Mayor Alonzo Jones, members of Danville City Council, and city staff joined developers today to celebrate the ribbon cutting for The View at Franklin, a large-scale, market-rate multifamily community at 340 East Franklin Turnpike.
The $16.2 million investment is bringing new residential options to the area. The first phase of the development includes 135 garden-style walkup apartments with premium amenities such as a pool, clubhouse, dog wash, package lockers, and high-speed fiber internet. Of these, 20 units are already leased.
“The View at Franklin represents the type of high-quality housing that supports Danville’s growth,” said Mayor Alonzo Jones. “This development offers a modern living experience while providing convenient access to jobs, shopping, and entertainment. It’s exciting to see new investments like this take shape in our community.”
Susan McCulloch, division director of Housing & Development for the City of Danville, highlighted the development’s significance.
“The developer is experimenting with a new rental product in the community that has generated a lot of interest from real estate professionals and other developers,” McCulloch said. “It’s great that the units are already filling up.”
Colin Wolfe, developer of The View at Franklin, expressed excitement about the project’s impact on Danville’s housing market:
“Today marks a transformative moment for housing in Danville as we celebrate the ribbon cutting and grand opening of The View at Franklin,” Wolfe said. “This community introduces a new standard for market-rate living, offering top-tier amenities and modern, resort-style finishes—something truly unique to the city. More than just a place to live, The View at Franklin is designed to provide residents with both comfort and convenience, nestled in a scenic setting with easy access to major highways and downtown. We’re thrilled to bring this vision to life and to be part of Danville’s continued growth.”
The first phase consists of five apartment buildings, each with 27 units, offering a mix of:
- 45 one-bedroom apartments (852 sq. ft.)
- 75 two-bedroom apartments (1,200 sq. ft.)
- 15 three-bedroom apartments (1,376 sq. ft.)
Each unit features 9-foot ceilings, stainless steel appliances, spacious balconies or porches, and kitchen islands with breakfast bars.
A second phase will add 105 more apartments to the community, further expanding Danville’s market-rate housing options.
The City of Danville supported the project with real estate tax and residential grants from the Industrial Development Authority.